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Course Description

Theory, basic concepts and techniques of public relations. Students will study the wide range of responsibilities and roles that public relations professionals take on in a variety of settings. Principles and methods of building goodwill, obtaining publicity; process of influencing public opinion; analysis of media; implementation of public relations programs will also be covered.

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Thank you for your interest in this course. Unfortunately, the course you have selected is currently not open for enrollment. Please complete a Course Inquiry so that we may promptly notify you when enrollment opens. To inquire about registering for this program please contact the Non-Credit Registration Office at 814-867-4973 or  nc_reg_office@outreach.psu.edu

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