Loading...

Course Description

Content marketing is the strategic development of authentic, high value, high engagement content across multiple channels to help
drive and develop a relationship with a prospect or a new/existing customer.
In this 7-week course we will take a deep dive into the personas, strategies and tactics in both print and digital domains that can
transform a traditional marketing focus into a remarkable engagement machine.
Loading...

Thank you for your interest in this course. Unfortunately, the course you have selected is currently not open for enrollment. Please complete a Course Inquiry so that we may promptly notify you when enrollment opens. To inquire about registering for this program please contact the Non-Credit Registration Office at 814-867-4973 or  nc_reg_office@outreach.psu.edu

Required fields are indicated by .