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Course Description

Introduction to Analytics: Approaches, Tools, and Organizational Impact:
The words ‘analytics’ and ‘data’ are found everywhere today: from social media platforms to nearly every business area, including finance, marketing, human resources, and operations. But what do these words really mean in the context of leading an organization and leveraging analytics to meet team and enterprise goals? This program offers leaders the opportunity to ground themselves in the core issues related to understanding analytics. Together, we will explore the shared language around analytics, dive into how analytics is offering new insight into business activities, survey the most common tools and techniques for analysis, and leave you with some ideas about future possibilities in analytics.
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