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Course Description

The Integrated Digital Marketing certificate program consists of three, required 21-hour courses offered in succession. Upon completion, a non-credit certificate will be awarded. Participants who do not want to take the entire sequence are welcome to take just the course(s) that interest them pending prerequisite knowledge.  The DIGITAL MARKETING course will explore digital marketing as a holistic endeavor, examining web development, search engine optimization, display advertising, social media, and inbound and outbound lead generation.  Students will develop an understanding and appreciation for technology rich concepts in modern marketing.

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Thank you for your interest in this course. Unfortunately, the course you have selected is currently not open for enrollment. Please complete a Course Inquiry so that we may promptly notify you when enrollment opens. To inquire about registering for this program please contact the Non-Credit Registration Office at 814-867-4973 or  nc_reg_office@outreach.psu.edu

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